Date: December 03, 2015
TricorBraun Wins Two 2016 WorldStar Awards
Vice President, Brand Marketing
For Immediate Release
St. Louis, MO – TricorBraun has won two awards in the prestigious 2016 WoldStar Awards competition held by the World Packaging Organization (WPO) in Mumbai, India. The TricorBraun packages honored were the 3M™ Patch Plus Primer 4 in 1 package in the household category and the Instant Knockout package in the Medical & Pharmaceutical category.
“Recognition by WPO, which represents packaging professionals from around the world, is a special honor,” says Keith Strope, TricorBraun’s chief executive officer in announcing the awards. “Being recognized twice is even more gratifying.”
Award judging sessions took place on October 8th and 10th during the WPO Board Meeting program in Mumbai, with 17 late entries being judged online by the same panel of judges during November. Representatives from 19 packaging associations that are members of WPO judged 293 packaging projects, from 35 countries that had been entered in the WorldStar Awards 2016.
The TricorBraun winners
Instant Knockout is a dramatic package––a clear plastic bottle molded in the shape of a clenched fist, designed to show off the bright red capsules within while projecting the “knockout fat” theme of this weight loss supplement. It was intended to be eye-catching and designed specifically to appeal to the brand owner’s target demographic: younger men who are already working out but who want help losing that last few pounds of fat.
The 3M™Patch Plus Primer 4-in-1 package designed by TricorBraun features a unique tube that not only contains 3M’s combined patching plaster and paint primer product, but also features a flat solid end that serves as a putty knife and includes a sanding pad on its closure. The resulting inclusive package provides both products and tools for quick household repairs.
The 2016 WorldStar Awards will be presented at a gala dinner in Budapest, Hungary on May 26, 2016. Award results will also be published on the WorldStar web site (www.worldstar.org) in early December 2015.
TricorBraun (www.tricorbraun.com) helps bring customers’ new and existing products to market efficiently as one of the packaging industry’s largest suppliers of glass and plastic containers, closures, dispensers and tubes from over 40 locations throughout North America and internationally from London, England: Guangzhou, China; Hong Kong, and Mumbai, India. The award-winning Design & Engineering center gives our customers forward-thinking service based on consumer insight, understanding of the markets and creative solutions. In addition, advisory services range from preliminary planning, manufacturing oversight to an array of innovative warehousing and logistics programs.